For End Times Bible Prophecy
and keeping up with or relaying Bible Prophecy News I prefer Twitter. If
you follow Bible Prophecy you should have a Twitter Account.
A twitter timeline
with its short tweets is dynamic while Facebook is cumbersome. People on
Twitter are far more responsive. Finally Twitter is cost effective to
advertise and Facebook charges more to advertise. Even worse Facebook will
remove inactive users so if you have paid to increase your profile and
your numbers, they can randomly reduce your numbers.
Everywhere we go online are links
to share on Facebook along with other social networking sites. Every business
wants you to like their page on Facebook. Businesses engage in social media
marketing and work out social media campaigns. They instruct people to like
them on Facebook. Television news shows do the same, as if this will guarantee
more business and viewers.
3 Reasons Why Facebook is Overrated for Business & 10
Why Twitter is Better
Facebook now has 1.55 billion
active users and is the no. 1 visited site worldwide. A study showed that those
who are fans or followers of a brand on Facebook or Twitter are more likely to
buy products and services or recommend the brand to a friend. These facts
caused a Facebook frenzy among businesses large and small online and offline.
Everywhere you go and look you see the "like us on Facebook" button.
I was shocked to walk into an Expect Discount store and see a giant size poster
instructing their patrons to like them on Facebook.
For businesses today having a
Facebook page is now become part of the owning a business. A Facebook page is
the equivalent of a free Yellowpage ad, but does it really help drum up
business? Here are three reasons why Facebook is overrated for business:
1. Of the 1.5 billion users how many
of those are businesses, politicians, celebrities, models, and anyone doing any
kind of PR scrambling for the Facebook like. This knocks the 1.5 billion user
number down quite a bit. If this number were divided into actual users versus
businesses we would see a different figure. The dramatic increase to 1.5
billion users can be due to the myriad of businesses jumping on the
Facebook bandwagon. Out of the number of active Facebook subscribers the number
of those who fall into your businesses demographics who will bring your
business new leads, or use your product or service is very small.
Of the active users with lots of
friends all posting their likes, events and links, how many likes and links do
you think other Facebook users will actually click on? If they click on these
likes how many of those will turn into business, I am sure very few.
2. Second, Facebook has become too
commercialized. Towns, cities, restaurants and all kinds of businesses, now
have their own Facebook pages. You cannot even make friends with certain
persons without them throwing their business in your face to drum up sales
adding to the commercialization of Facebook. Not to mention all of the event
invites a user receives. Commercialization is a big turn off for people, no one
likes to feel that they are being solicited for a sale. Facebook users are
being bombarded with so many likes and events that the number of positive
results for businesses is going to dwindle.
3. Every Facebook user has a
different experience on Facebook. Teenagers use Facebook to converse, some use
it for games and others hardly use it at all. There are those who make friends
with everyone and anyone and those who only make friends with the people they
actually know. Lets look at a Facebook page, most will upload photos, there
will be comments on those photos, some might make a comment. Nothing too
personal. How much of that can any one person stand of that in a day? Facebook
is limited. This eliminates Facebook's effectiveness for many businesses.
If you are looking for Facebook
as the magic bullet to grow your business do not be disappointed if it does
little to nothing to help grow your business.
Facebook is no doubt overrated
for business. Having a Facebook page is like having a free yellow page ad in a
directory. With Facebook acting as the people and business directory, your
business should have a page to lend to your businesses professional image. Just
do not expect your business to grow overnight because you have a Facebook page.
Building an online presence takes a lot of work and time, and businesses should
have exposure throughout several online platforms to aid in their success.
As I warned with Facebook
advertising, they can randomly eliminate inactive users from your like page.
10 Reasons Why Twitter is
Better
1.Twitter on the other hand, you
can follow people locally if your business is local and this will help you to
get known.
2. People on twitter will
generally follow you back. It is easier to build up a social market on twitter
than on Facebook.
3. Twitter is easier to use
hashtags and jump in on conversations and see what is being said (tweeted)
around the globe. if the hashtag has to do with a topic or product
related to your business this can also help you get known.
4. You can post a Twitter feed on
your website and use it to provide updates for your business.
5. For those of us with busy
lifestyles who like our information instantly, Facebook is cumbersome to scroll
down to see posts, while twitter with its short tweets provides you the information
you want to see instantly.
6. On twitter you can put your
favorite persons or businesses in a list and you can categorize those lists and
see the tweets from them without even having to follow them. In a
business you can even see what our competition is doing this way. Or if you
have those you glean information from they can go into another list.
7. On Twitter you can access and
get responses from high profile persons because most will pay attention to
their twitter accounts, try doing the same on Facebook, it does not happen.
Many do not use their Facebook accounts.
8. You see major new's outlets
site twitter as a source for key persons, you never see them site Facebook,
instead Facebook references are used in the news to show who got arrested or lost their
job because of a Facebook post.
9. Twitter analytic are more
extensive than Facebook , more dynamic and easy to access.
10.Twitter will never for any
reason remove followers or fans from your account like Facebook. I know from
experience as I went through one of those reductions of inactive users.
Who may be inactive today may be back on again. I have remained inactive in
certain accounts and used them long after I set them up.
For
my website, "Prophecy Talk" and a user of both twitter and
Facebook I find that people are more apt to retweet on Twitter than share on Facebook , usually people share cute or funny photos on Facebook and much more information
gets shared on Twitter. For Bible Prophecy News there are many groups on Facebook and you can blow up your timeline trying to keep up with them all, not with
twitter, you get their tweets quickly and dynamically without a lot of
scrolling.
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